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02.08.2021 | 4 minute read

Digital transformation sandbox

eyezon is a digital transformation sandbox allowing every business to build their own masterpiece and offer their own customers something truly unique.


One of the most crowded places in every playground is the sandbox. A place where creativity is fostered as everyone has equal opportunity to transform mere particles of sand into a totally unique creation. With the help of tools, everyone can create their own masterpiece or collaborate with others to build something extraordinary. At eyezon, we believe a sense of playfulness and unlimited creativity is essential for every business to continue to evolve and meet customer’s needs. eyezon is more than just an on-demand live streaming product, it is a digital transformation sandbox allowing every business, with eyezon’s help, to build their own masterpiece and offer their own customers something truly unique. 


The foundation of eyezon is simple – establishing a human connection between two people, those with an interesting product or service to offer and those interested in learning more via on-demand live streaming. But it doesn’t stop just there. eyezon offers businesses an array of features allowing them to customize their streaming experience depending on their business and the shopping experience they want to offer their clients. Streams don’t just vary from industry to industry, but business to business. And it’s not just us, but our clients too who come up with new and creative ways to use the eyezon platform to build something unique and offer their customers something unexpected. 


A one-on-one on-demand live stream with eyezon, combined with the help of a sales representative, offers customers a personal shopping experience from the comfort of their own home, with added anonymity and convenience.

So, what does a digital transformation sandbox really mean? After building a basic sandcastle – offering customers the opportunity for an on-demand live stream with a sales representative to learn more/purchase a product or service, businesses can create additional usage scenarios unique to their offering and clients’ needs. Some customers are interested in making a complete purchase, such as an entire outfit from head to toe or a new kitchen, complete with several appliances. A one-on-one on-demand live stream with eyezon, combined with the help of a sales representative, offers customers a personal shopping experience from the comfort of their own home, with added anonymity and convenience. Customers can also shop by appointment, scheduling a shopping time in advance and at their convenience after providing their basic information, which businesses can later use for further engagement. Customers can also create their own group shopping experience- inviting their family and friends to join their live stream and offer advice as they contemplate a purchase decision. Businesses can additionally use live streaming to encourage a digital purchase of fresh products such as produce or flowers, taking advantage of the “see live cart” feature which allows customers to view the products they selected live, before completing their purchase. Instilling confidence in the quality and freshness of products that are especially difficult to purchase virtually.

Even after the sale is complete, eyezon can be used to strengthen customer relationships. For many industries selling multi-functional and complex products, sales representatives can offer additional product support and assist with real-life usage scenarios. Industries such as DIY, arts & crafts, auto, beauty, etc. can offer customers advice post-purchase on how to use the product to its maximum capacity and even offer the opportunity to purchase additional add-ons customers may not have considered when making their initial purchase.


eyezon on-demand live streaming is also transforming the customer experience for businesses with no physical brick & mortar store, who face the greatest challenge in building relationships and fostering a sense of trust without providing any opportunity 

for customers to view their products/services. Showrooms, created by businesses or in partnership with eyezon, are a modern environment where trained sales representatives or professional promotional staffers handle on-demand live streaming requests from customers in a more cost-effective way than creating a brick & mortar store. Many businesses engage eyezon as a digital alternative to costly in-store promotions which are not always successful and difficult when current events make in-person shopping an unattractive or impossible option.

Data generated from eyezon live streams also provides deep customer insights which businesses would never have had access to when their product is sold through a partner store.

For customers considering complex purchases in a partner store, QR codes, placed as a sticker on the physical product or printed on in-store advertising, connect customers via one-on-one live stream with a sales representative in a showroom or other outside location. Businesses can have greater control over their brand representation and ensure the best possible representative of their product is always available to answer customers’ questions. Data generated from eyezon live streams also provides deep customer insights which businesses would never have had access to when their product is sold through a partner store.

And what about your business? What new and exciting opportunities can you dream up to strengthen relationships with your customers using one-on-one, on-demand live streaming? Creative ideas, new usage scenarios and innovative solutions are conceived by the eyezon team and clients every day.  Don’t be afraid to play, try new things and make it your own. Using the eyezon platform, businesses can build amazing shopping experiences, transform relationships with their customers, create new opportunities for their staff, and reestablish a human connection in e-commerce shopping. A digital transformation sandbox, a playful opportunity for businesses to create something totally new and unexpected for their customers – what are you waiting for?